> I'm surprised MGP hasn't created its own brands or bought some existing ones, since their rye is a good product in its own right. They're missing an opportunity, though maybe they feel it's too much trouble to go into the retail side.

(Fortunate?) Mismanagement. They wanted to make their own brand but contracted out all their old stock so the only thing they could sell now is very young ones unless one of the existing customers jumps ship.