Yes in some cases, like software, I agree that positive motivation naturally exists. Negative motivation may also naturally exist. For example, if you enjoy your work, and the work is desirable, you'll be anxious about losing it. However, I wonder whether it's quixotic to think this applies to all types of work.
I would love to see a small country like Switzerland incubate this policy.
It's not about the work, it's about the people. People can take pride in doing things well despite it being boring or menial. Not everyone does shit for effort just because they don't like the task. I've done all kinds of work, from door to door sales to dishwasher to soldier to police officer to irrigating cotton to programming; everywhere I go I've met lazy bums who half ass everything and proud people who do good work regardless of the task, it's the people, not the job.
I would love to see a small country like Switzerland incubate this policy.