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> banks will have to follow a customer-centric approach and offer simple, user-friendly and effective products, with a high level of transparency and security

Simple is killing it on user-friendliness, and has the absolute best mobile and web banking interfaces I've ever used. They also tout the "very low operating costs" talked about in this article because they don't have a physical location.

The future of banking isn't necessarily a bank.



What is banking to you?

To me, at the least, banking is taking deposits and making loans, neither of which Simple does by itself. It might provide a great front-end for another Bank which does those things, but I don't understand how that makes it the positioned for "future of banking", whatever that means to you.




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