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I have to do any high-concentration work at night as well, and have likewise found that successfully finding some level of silence in life makes me more sensitive to noise...

In my case I've made a concerted effort to remove all aural advertising from my life -- this is rather easier nowadays, when it's trivial to watch videos and listen to music without ever consuming broadcast media.

But now when I do accidentally encounter normal TV/radio, it's amazingly grating and completely invades my head. I was in an airport in the US with TVs everywhere, and it was like trying to do work next to a fistfight. Commercial jingles pop into my head and stay there, when I'm unlucky enough to encounter them.

I think the problem is compounded by the fact that modern advertising is calculated to break through the normal deluge of attention-seeking noise that people are drenched in, so if you are not, in fact, already swimming in other noise, the sudden bursts are overwhelming.



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