Actually Microsoft has also shown it doesn't want to be the next IBM. I think at this point Apple is the one where I have trouble seeing a long-term plan.
It probably depends on what "The next IBM" means for people. Microsoft is so deeply embedded into companies right now that for larger cooperation it's practically impossible to get rid of them, and their cloud-driven strategy is very profitable.
Actually Microsoft has also shown it doesn't want to be the next IBM. I think at this point Apple is the one where I have trouble seeing a long-term plan.