Is that a surprise? A chemical company doesn't have the in house chops to build a tech hardware?
Same things happens all over. Ford (a car company) completely failing to make a reasonable UI / App / Interface for their infotainment systems (something a tech company would do). Pivoting away from what you are good at is hard for a 3 person startup, but nearly impossible for a giant corporation.
Well they had a good start, I don't think the early Kodak digital cameras were particularly bad, and they were rather cheap. But it looks like they didn't build on it.
Same things happens all over. Ford (a car company) completely failing to make a reasonable UI / App / Interface for their infotainment systems (something a tech company would do). Pivoting away from what you are good at is hard for a 3 person startup, but nearly impossible for a giant corporation.