It seems like we are moving towards increasingly mobile, technologically seamless, lighter, cheaper, more powerful, less obtrusive technology. Apple did this a few times, Apple II, iPod, iPhone, iPad.

I think many people would rather buy a "Glass Project" like product from a product company than an advertising company.

VR has been around for quite some time and this has to be something apple is looking at. Google is looking at it in a more academic light,

It would be the ultimate Apple product, i, no pod, no touch, no pad, just "i".