Option 1: one-time cost for EU compliance, applied uniformly in other countries without geo-specific overhead, reducing ecosystem pressure for additional litigation and regulation.
Option 2: minimal EU-only compliance, generate A/B economic data for antitrust lawyers and regulators in other countries to compete on platform neutrality, which can be incorporated by EU in a spiral of regulatory FOMO.
Option 2: minimal EU-only compliance, generate A/B economic data for antitrust lawyers and regulators in other countries to compete on platform neutrality, which can be incorporated by EU in a spiral of regulatory FOMO.