There is very little focus on protecting logging and a lot of focus on protecting suburban sprawl. We live further and further into ecosystems that up until recently could have burned with minimal impact to humans. Now those same forests are full of cabin-mansions and summer homes of people who are rich enough for the system to care about them.
In my Canadian province (BC) most of the trees (and fires) are where people don't live, it's very much about protecting their #1 export (tied with Coal)