But walking into a typical US grocery store feels like a place where cheap, quick, processed foods are the focus with healthy food being secondary (perhaps because they’re optimizing their store layouts in response to consumer demand for sh*t food). Rarely is healthy food promoted on isle endcaps.
I do 100% of my day to day shopping at a (very expensive) health food store for this sole reason. At the health food store, they don’t stock soda, chips, etc (or if they do it’s locally made, organic, etc… “healthy” junk food). You can’t buy things like Oreos or Coke because they simply don’t carry it.
For me, removing unhealthy options when grocery shopping led to 40+ lbs of weight loss - with no other lifestyle changes and no additional exercise over 2 years.
When I make the occasional visit to a normal grocery store, I’m always in awe at how much real estate “bad” food gets. It’s the majority of the store.
All of this is to say, another place to look at are grocery stores themselves and the food they decide to carry and promote in their stores, including the layout of the stores, % real estate given to crap food vs. healthy food, etc.
Processing is a chance to use seconds - damaged or ugly potatoes that nobody would buy, and it packs more product into less space and with an easier storage mechanism (freeze) than properly packing to keep it fresh. Employees can throw boxes of frozen food onto a belt where they have to gently place boxes of fresh food.
Even with a well run shipping company and no problems you'll have a fair bit of spoilage and it means that every box is at risk of full rot (a bad apple...) and needs a human to sort through and pull it out. There are buyers of last resort at every stage of the journey who will take freshly damaged produce for immediate usage but they're often soup kitchens who can barely afford to pay.
Isn't processed food already more expensive than "healthy"? E.g. precut fries vs potatoes. Etc.
What is cheaper to buy processed?