Have you studied Nathan Latka's YouTube channel[1]? It might be interesting to see all of the different "products" he has tried to get more ideas.
Main distribution channel - Quick interviews with founders with a lot of metrics and details.
Main products:
- Founders Path - Micro VC
- GetLatka.com SaaS Database - Free (Was paid for years)
YouTube content iterations:
- Years ago he had "Shark tank for Startups"
- Detailed 1:1 founder interviews
- Newish - Founderpath Conference talks
Other distribution channels:
* He appears on mainstream media (Finance news) to give contrarian startup guy opinion
* He wrote a book
* Appearing on podcasts
For several years he spent something like 10 hours a day interviewing founder's one after another. Insane hustle. No break between interviews. Content pipeline to edit and publish interviews.
> Some of Latka’s success seems to be predicated on certain guests not having done their due diligence to know what to expect from the interview, beyond what they were told in Latka’s outreach email.
Main distribution channel - Quick interviews with founders with a lot of metrics and details.
Main products:
- Founders Path - Micro VC
- GetLatka.com SaaS Database - Free (Was paid for years)
YouTube content iterations:
- Years ago he had "Shark tank for Startups"
- Detailed 1:1 founder interviews
- Newish - Founderpath Conference talks
Other distribution channels:
* He appears on mainstream media (Finance news) to give contrarian startup guy opinion
* He wrote a book
* Appearing on podcasts
For several years he spent something like 10 hours a day interviewing founder's one after another. Insane hustle. No break between interviews. Content pipeline to edit and publish interviews.
[1] https://www.youtube.com/c/NathanLatkawatch