I think the idea of the citizen security force is for communities that don't have the money to afford security guards like the large buildings that can.
Currently, Citizen offers a subscription product called 'Protect', which costs $19.99 per month. Protect sends a user's location to a Citizen employee when it's turned on, can stream video to a 'Protect agent' when activated using a safeword, and is pitched to users as a 'digital bodyguard'. Protect also advertises 'Instant emergency response to your exact location'
This seems like the idea is to supply a rent-a-thug to individuals, on-demand.