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"Why" questions trigger feelings bypassing data input and thinking. (stickyminds.com)
3 points by skmurphy on Feb 9, 2011 | hide | past | favorite | 1 comment


Key points:

   "Why questions" have the ability to both gather data and to probe for 
   underlying thoughts and decisions that lead to action. Other interrogatives 
   (what, when, where, how) provide a better way to gather data since 
   they focus on physical items or actions.

   I've learned that if I want data, I should use data-oriented 
   questions that start with how, what, when, and where, and use why 
   as a last choice.




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