To be fair, the other large market - actual farmers/ranchers - does care about utility. But I also don't see them spending $50k on this kind of vehicle.

Edit: Others have pointed out my apparent ignorance of truck pricing; turns out this is a normal price

You should see what top end work trucks go for.

I'm disappointed they didn't do something more aerodynamic. The incumbents could use a kick in the pants to stop making bricks on wheels. This thing is just for poseurs.

Despite its polygon aesthetic, I wouldn't be surprised if the retractable bed cover thing improves the aerodynamics quite a bit.

I don't entirely trust my intuition when it comes to the behavior of turbulent air, but the tailgate on a conventional truck looks about as aerodynamic as a parachute.

The tailgate in a standard truck actually helps with aerodynamics by encouraging the laminar airflow over the cab to continue rearward rather than mixing with turbulent flow in the rear. While it can intuitively appear more aerodynamic, driving with the tailgate down actually significantly increases drag.

I agree though that the shape of the cybertruck, especially with the cover, should be a significant improvement.

It looks way more aerodynamic than a regular pickup to me. The shape appears largely designed to fix the drag from the turbulent flow over the bed that most trucks suffer from.

That’s about how much average F-150s cost anyway.

No need for gas infrastructure could be compelling. Charge at night at home.

I never see any base model pickup trucks in farming country and even fewer in ranching country. You can see many old beaters, but they're outnumbered by the fancy ones.

Yup. Basic work trucks are predominately bought by construction companies for their crew. After that, they become luxury vehicles.