While I'm sure there are phone makers doing that, the one you're linking appears to have been debunked a while ago. [1]

[1] https://blog.halide.cam/iphone-xs-why-its-a-whole-new-camera...

Twitter is full of tales of people using the camera filters on their phone to change their appearance on Tinder, Match etc.

What do you call body dysmorphia when what you see in the mirror doesn't match what you see on your phone in every Instagram/Snap post of yours?

It might be called 'victim of a crime'.

> The term 'deep fake' means an audiovisual record created or altered in a manner that the record would falsely appear to a reasonable observer to be an authentic record of the actual speech or conduct of an individual.

from yesterday's discussion of Malicious Deep Fake Prohibition Act of 2018

https://news.ycombinator.com/item?id=19076121

Hah, certainly an interesting interpretation of that law. But 'intent' matters as well, and tech corps can always point to A/B testing, usability testing etc to show what we already know: everyone wants to be healthier, handsomer and richer than they actually are. Social media enables this via a constant feedback loop of our human frailties.