When we applied to YC in 2011, we originally focused on professional women as that is where we saw the biggest need for our content, although 90% of our content was not gender-specific. Very quickly we watched our demographic grow to be 30+% men, and we made the decision to broaden our focus, while continuing to focus on our core: careers. One reason we made that decision is because one of the things we originally wanted to combat was women not feeling welcome in the workplace, so the idea of men not feeling welcome on The Muse (since they were actively using it "in secret" as they said) didn't feel in line with our principles.
We've actually seen 30% UV growth from Jan to March - some of that growth has been search given, though there are other channels driving it as well. In Jan we merged thedailymuse.com into themuse.com (under http://themuse.com/advice) so all of our products would live in one place
I find it hard to understand when people join startups where they don't have the conviction that the equity will be worth anything. Although there is always a high chance of failure, you should at least be playing with odds you believe in
Well I am selling pick axes as my time and skills. If you believe there is gold in the river upstream why do I have to bet on it ? If you really want employees to believe in your mission , you are looking for founders not employees.
Looking for a VP of Engineering - https://www.themuse.com/jobs/themuse/vp-of-engineering And a variety of engineering roles at all levels - https://www.themuse.com/jobs/themuse/engineering-team
If you're interested in learning more, check out themuse.com